MBA program

[Introduction to the MBA program]

The MBA Education Center of the University of Zhejiang is a professional master's education institution covering a wide range of disciplines and industries. He is committed to cultivating middle and senior management talents and entrepreneurial talents with an international vision, innovative entrepreneurship, outstanding leadership and a high degree of social responsibility. Through the discussion of classic management ideas and cutting-edge management concepts that lead the development of the times, as well as the discussion of business management practices that promote the healthy development of the industry, we will cultivate and improve awareness professionalism, professionalism and systematic thinking ability of students to fully adapt to the future. Identify complex management tasks in your environment. In the future, we will continue to adhere to the concept of Tongchuang Sharing, strengthen cooperation with world-class universities, companies and social organizations, and constantly and iteratively optimize our curriculum and teaching content system to ensure the prospective and competitive nature of the project. .

[Summary of the classification of the Chinese MBA project]

1. Full-time MBA (Zhejiang MBA New Power Class)

In 2018, the full-time MBA program of Zhejiang University was recently established and officially upgraded to the "New Power Class of Zhejiang MBA". The Zhejiang University MBA New Power Class is a teaching project jointly established by the University of Zhejiang and world-class enterprises. The orientation of the training focuses on new industries and new trends. In addition to the curriculum system of new construction management subjects, it will also participate fully in the fields of philosophy, science and the humanities. The curriculum to achieve a full range of talent cultivation.

Learning style: compulsory courses are organized during the day from Monday to Friday. Optional students choose their own time, there are winter and summer vacations.

Duration: 2 years

Certificate issued: Graduate Certificate and Master in Business Administration Certificate

2. Part-time Chinese MBA program:

Learning method:

Classes of concentration: classes every Friday, Saturday and Sunday, there are winter and summer vacations.

Weekend classes: Every Saturday and Sunday, classes are held every two days. There are winter and summer vacations.

Duration: 2.5 years.

Certificate issued: Graduate Certificate and Master in Business Administration Certificate

[Configuration of the course of the MBA program in Chinese]

          Module P Pre-term Module Pre-term

                    Entry guidance P1

                    P2 Pre-courses Pre-courses

          Module A Leadership Leadership Module

                    A1 Leadership and Organizational Behavior Leadership and Organizational Behavior

                    A2 Entrepreneurship Entrepreneurship

                    A3 Innovation and management change

                    A4 Corporate social responsibility and ethics

                    A5 Strategic Management Strategic Management

         Module B Analytical skills Module Analytical skills

                    B1 Critical thinking Critical thinking

                    B2 financial accounting financial accounting

                    Business Statistical Analysis B3

                    B4 Economics of Management Economics of Management

                    B5 Macroeconomic and political analysis Macroeconomic and political analysis

         Module C Function Module Fundamentals of the Business.

                    C1 Marketing Management Marketing Management

                    C2 Operations Management Operations Management

                    Human resources management C3

                    C4 Corporate Finance

                    C5 Management Accounting Management Accounting


In combination with the discipline characteristics of the university and the needs of social development, the MBA elective course will open in a professional direction. Each track has a clear theoretical system, combined with the most recent practice of the company and reflects certain characteristics, the course within the track has a complete logical system, each track contains 10-16 credits and a certain percentage of professionals are invited to participate in the teaching of the track course.

Track covers nine directions: business management, international accounting, e-commerce and operations, network marketing, agro business management
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